Mission
To galvanize women of influence to nurture our youth, build strong communities, and work together to achieve economic stability for women and families.
FOCUS
Our work is guided by three Strategic Priority Areas that allow us to leverage our collective influence for maximum results:
Economic
Advancement
Creating pathways to financial stability for women and families.
Education & Youth Development
Cultivating the next generation of leaders through academic and social support.
Membership
Engagement
Empowering our members to be agents of change through dedicated activation and empowerment.
IMPACT
We translate our mission into action through signature programming and consistent community presence:
National Activation
Our signature Empowerment Series during NBA All-Star Weekend and our Summer League Retreat in Las Vegas focus on social impact and member empowerment.
Educational Excellence
We partner with schools annually to drive social and educational outcomes, supporting college and career readiness through tutoring, SAT/ACT prep, and credit recovery for student-athletes and underrepresented students.
Advocacy
& Health
We provide a platform for advocacy in maternal health and other critical areas that align with our core values.
Regional & Collaborative Service
Beyond our national events, we execute regional service projects and routinely support nonprofit organizations across the country that share our focus on community transformation.